We come from sport. And we love good software.
SportJoe is the first Odoo partner worldwide to specialise in the sport and health industry. From Cologne and London, we digitalise studios, clubs, federations and agencies all over the world.
Why we focus on one industry.
Digitalisation in sport is progressing slowly, not because people do not want better, but because most software does not fit their processes or is simply too expensive while offering little independence.
We are a team of sports enthusiasts and techies who have spent our careers not only in international sports federations and on the sponsor and agency side, but also at large tech companies. So it was clear to us: we make sure the sport and health industry catches up digitally. We know your processes, have built our own apps and shape Odoo into something made for you.

- 15+ years in the sports industry
- IMG Inc.
- ATP World Tour Inc.
- World Tennis (ITF Ltd.)
- ProSiebenSat1 SE

- Entrepreneur for more than 20 years
- Management consultant
- & many years of experience in the financial sector

- 15+ years in the sports industry
- Based in London
- World Tennis (ITF)
- Sportradar

- 15+ years in the sports industry
- Sponsoring, Telefonica SE
- Apollo Inc.
What we stand for.
Specialised, not generic
We are not here for every industry, but for yours. You will notice it from the first conversation.
Simple, not complicated
We stay close to the Odoo standard and only develop what is really necessary. That saves money and makes updates easy.
Partner, not just a service provider
We talk as equals, think along with you and stay by your side after go-live.
Official Odoo Learning Partner.
Odoo is one of the most widely used business software packages in the world. As an official partner we have direct access to Odoo and first-hand know-how, and we offer licences, implementation, hosting and support from a single source.
Odoo Partner
Learning Partner · specialised in sport & health
They trust SportJoe.



Get to know us.
A conversation says more than any website. We look forward to meeting you.